Learning About The Different Types Of Auto-Responders
If you have an online business, then you should know that using an auto-responder is key to your success. Properly configured, It will help you to better create relationships with potential customers in all ranges of the buying stage.
Auto-responders also have many uses. You can use them as contact management systems. For email management, they can be used to schedule future email blasts. Also, they take all the manual work out of building and storing multiple lists and email sequences.
There are two different types of auto-responders:
• Pay by the month auto-responders
With this type you don’t have to install it on your server. Someone new to this may find this route easier. With this type of service, there is a monthly fee.
The subscription based auto-responder has its drawbacks too. You may be limited to the amount of contacts you are allowed to have. You could be sharing the IP address with other subscribers with these types of services. Certain email providers may block the IP address that your service provider uses, causing your emails not to be delivered. In the end, you could pay way more over time with the subscription than just buying the server based auto-responder.
• Auto-responders that you install on your own server
The benefits of this type of auto-responder outweigh the drawbacks. First, you can have as many contacts as you can possibly add without paying a penalty. Next, you can get an individual IP address from your host, which will eliminate email providers from blocking your IP address because of something that you didn’t do. And, you will have absolute control of your lists with this type, unlike the subscription based.
You can expect more options for configuring the server based auto-responders including the option to set how many emails go out per minute. Sending out too many emails at one time can draw a flag or even get your IP address blocked.
Choosing the right auto-responder will ultimately save you money, time, and energy. Pick carefully as this amazing tool can help you reap great rewards.
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Tags: auto responder, email marketing, internet marketing, list management
This entry was posted on Monday, September 14th, 2009 at 6:32 am and is filed under Internet Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.